ASH people are talented and motivated – and experts in their field.

Our clients know us for our hard work, determination and commitment in everything we do. You’ll always have a dedicated point of contact with regular communication and updates for the lifecycle of your project.

Robin Ashurst

EVP, Field Operations

“Everything we do at ASH is underpinned by a quality that’s second to none – we’re not happy unless we’re exceeding customer expectations on every project.”

Robin looks after all our strategic planning, assessing exactly what our clients need. He brings three decades of IT experience to the company. Robin loves the fast pace of retail and new technology – and finding innovative ways to bring this to our clients and their customers.

Alison Ashurst


“I am inspired by my team every day and their commitment to do the right thing.”

With over twenty years experience in CRM and operations, Alison is a fellow of the Chartered Management Institute, a Prince2 Practitioner and holds an MBA. She has been the strategic driver in growing ASH and building our excellent quality accreditation's. Alison has a real passion for retail and is always seeking out bigger and better ways to improve customer experience on every project. She specializes in management consultancy and strategy.

Nick Mead

Non-Executive Director

“Ash is a company with a great track record and huge potential to make a global impact. The people have quality as a core value and strive to constantly exceed customer needs and expectations – and they are good fun to work with.”

Nick has an eclectic background. He’s worked extensively in management information, global operations and specializes in people counting systems. He also runs a very successful five star hotel boat. Nick brings a wealth of corporate experience to the team – and has helped place ASH firmly in the global market.

Lauren Hines

VP, Business Operations

James Barron

Managing Director

Anthony Felton

VP, Business Operations

Senior Management Team:

Matthew Brierley Emma Felton
Head of Field Operations Contracts Manager
Mark Dalton Robert Brook
Director, Risk, Health & Safety Finance Director
Heidi Hutchins John Khan
Director, HR Interim CFO


ASH Projects & Contracts Limited
Farnley House, Manor Rd,
Farnley Tyas, Huddersfield
+44 (0) 1484 665 000


ASH Projects US LLC
5855 Medlock Bridge Pkwy,
Suite 200
Johns Creek, GA, 30022
+1 678 389 3800


ASH Projects
Exchange Tower
Level 1, 530 Little Collins St.
Melbourne VIC 3000
03 9909 7220
+61 3 9909 7220


ASH Projects
Indochina Riverside Office Tower.
3rd rd. Floor
74 Bach Dang St.
Hai Chau District, Da Nang, Vietnam
+84 236 3664671

ASH Projects © 2017

Registered in England & Wales: 4369573
VAT Number: 780 446 322